{"id":6952,"date":"2022-05-19T11:46:47","date_gmt":"2022-05-19T09:46:47","guid":{"rendered":"https:\/\/www.martschin.com\/?p=6952"},"modified":"2023-12-13T14:05:02","modified_gmt":"2023-12-13T13:05:02","slug":"ghost-company-inszeniert-tussaforte-hustensaft","status":"publish","type":"post","link":"https:\/\/martschin.com\/en\/ghost-company-inszeniert-tussaforte-hustensaft\/","title":{"rendered":"ghost.company inszeniert Tussaforte Hustensaft"},"content":{"rendered":"<h3>ghost.company inszeniert Tussaforte Hustensaft<\/h3>\n<h4>Perchtoldsdorfer Werbeagentur entwickelte Key Visual, Basisdesign f\u00fcr das Packaging und gesamten Onlineauftritt<\/h4>\n<p>Die Perchtoldsdorfer Werbeagentur ghost.company entwickelte die Launchkampagne f\u00fcr Tussaforte, nachdem sie sich zuvor im Pitch durchgesetzt hatte. Tussaforte \u2013 im Vertrieb von Erwo Pharma \u2013 ist ein neues Pr\u00e4parat zur Bek\u00e4mpfung des Hustens. Die neue, rein pflanzliche Formulierung wirkt auch dann besonders gut, wenn Hustenanf\u00e4lle ganz besonders l\u00e4stig sind: in der Nacht. Dementsprechend steht der Nachthustensaft im Zentrum der Kampagne.<\/p>\n<figure id=\"attachment_5191\" aria-describedby=\"caption-attachment-5191\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-5191\" src=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company-300x300.jpg\" alt=\"Pressebild, Michael Mehler, Chef der Werbe- und Digitalagentur ghost.company \u00a9 ghost.company\" width=\"300\" height=\"300\" srcset=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company-300x300.jpg 300w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company-150x150.jpg 150w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company-1024x1024.jpg 1024w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company-70x70.jpg 70w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Michael-Mehler-\u00a9-ghost.company.jpg 1688w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-5191\" class=\"wp-caption-text\">Michael Mehler, Gesch\u00e4ftsf\u00fchrer der ghost.company \u00a9 ghost.company<\/figcaption><\/figure>\n<h4>Headline \u201eHier h\u00f6rt Husten auf\u201c gibt klares Versprechen<\/h4>\n<p>Mit der Headline \u201eHier h\u00f6rt Husten auf\u201c gibt es ein klares Produktversprechen. Tussaforte Quick Relief Night wirkt schnell, indem es den Hustenreiz lindert und den erholsamen Schlaf unterst\u00fctzt. Die Range umfasst zus\u00e4tzlich die Formen \u201eDay\u201c und \u201eKids\u201c.<\/p>\n<figure id=\"attachment_6955\" aria-describedby=\"caption-attachment-6955\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/martschin.com\/wp-content\/uploads\/2022\/05\/KeyVisual_Tussaforte_2-scaled.jpg\"><img decoding=\"async\" class=\"size-medium wp-image-6955\" src=\"https:\/\/martschin.com\/wp-content\/uploads\/2022\/05\/KeyVisual_Tussaforte_2-300x212.jpg\" alt=\"ghost.company, Tussaforte, Hustensaft\" width=\"300\" height=\"212\" srcset=\"https:\/\/martschin.com\/wp-content\/uploads\/2022\/05\/KeyVisual_Tussaforte_2-300x212.jpg 300w, https:\/\/martschin.com\/wp-content\/uploads\/2022\/05\/KeyVisual_Tussaforte_2-1024x724.jpg 1024w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-6955\" class=\"wp-caption-text\">Key Visual Tussaforte \u00a9ghost.company<\/figcaption><\/figure>\n<p>Die integrative Kampagne wurde von der ghost.company entwickelt. Von der Agentur stammen das Key Visual, das Basisdesign f\u00fcr das Packaging und der gesamte Onlineauftritt. Neben der Website betreut die Agentur die Google Display Ads-Kampagne und die Google Textanzeigen. Die Einf\u00fchrung verlief \u00e4u\u00dferst erfolgreich.<\/p>\n<p>Weitere Informationen unter: <a href=\"https:\/\/www.tussaforte.at\/\" target=\"_blank\" rel=\"noopener\">www.tussaforte.at<\/a> und <a href=\"http:\/\/www.ghostcompany.com\" target=\"_blank\" rel=\"noopener\">www.ghostcompany.com<\/a><\/p>\n<figure id=\"attachment_5193\" aria-describedby=\"caption-attachment-5193\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company.jpg\"><img decoding=\"async\" class=\"size-medium wp-image-5193\" src=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company-300x300.jpg\" alt=\"Pressebild, Achim Friedrich, Creative Director der Werbe- und Digitalagetur ghost.company \u00a9 ghost.company\" width=\"300\" height=\"300\" srcset=\"https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company-300x300.jpg 300w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company-150x150.jpg 150w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company-1024x1024.jpg 1024w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company-70x70.jpg 70w, https:\/\/martschin.com\/wp-content\/uploads\/2020\/03\/Achim-Friedrich-\u00a9-ghost.company.jpg 1688w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-5193\" class=\"wp-caption-text\">Achim Friedrich \u00a9 ghost.company<\/figcaption><\/figure>\n<p><strong>Credits<br \/>\n<\/strong>CD: Achim Friedrich<br \/>\nStrategie: Michael Mehler<br \/>\nAD: Lisa Wolf<br \/>\nOnline: Robert Spieler, Gerold Madlmayr<br \/>\nKey Account: Nina Ceru<\/p>\n<p>&#8212;<\/p>\n<p>Die <strong>ghost.company<\/strong> ist eine Top 3 Digital- und Werbeagentur in \u00d6sterreich, die sich mit Standorten in Perchtoldsdorf bei Wien, M\u00fcnchen und Z\u00fcrich auf Full-Service-Kommunikation in der DACH-Region spezialisiert hat. Das Unternehmen kreiert integrierte Werbekampagnen und verbindet die Bereiche klassische Werbung, Online und Dialogmarketing mit langj\u00e4hriger Erfahrung. Die Agentur erzielt in Rankings regelm\u00e4\u00dfig Spitzenpositionen. F\u00fcr die konsequente Erfolgsorientierung in ihrer strategischen Planung und konzeptionellen Kreativit\u00e4t wurden die Arbeiten der ghost.company vielfach ausgezeichnet. Als innovative Werbeagentur mit einer starken digitalen Unit betritt das Unternehmen gerne Neuland. Es gestaltet plattform\u00fcbergreifende Inbound-Kampagnen, produziert Animationsfilme und realisiert klickstarke Suchmaschinen- und Social-Media-Kampagnen. Eine Spezial-Unit des Unternehmens ist die convention.group \u2013 ein erfahrener Fullservice-Event- und Kongressveranstalter, der sich vor allem im Gesundheitsbereich bereits langj\u00e4hrig erfolgreich etabliert hat. Weitere Informationen unter <a href=\"http:\/\/www.ghostcompany.com.at\" target=\"_blank\" rel=\"noopener\">www.ghostcompany.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die Perchtoldsdorfer Werbeagentur ghost.company entwickelte die Launchkampagne f\u00fcr Tussaforte, nachdem sie sich zuvor im Pitch durchgesetzt hatte.<\/p>\n","protected":false},"author":4,"featured_media":6953,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,19],"tags":[2270,1697,2081,2079,2080,2266,2267,429,597,75,78,79,702,2078,1696,792],"class_list":["post-6952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dienstleistungen","category-wirtschaft","tag-oesterreich","tag-ghost-company","tag-hier-hoert-husten-auf","tag-hustensaft","tag-key-visual","tag-kommunikationsagentur","tag-kommunikationsberater","tag-kommunikationsberatung","tag-pr-agentur-medizin","tag-pr-agentur","tag-presseaussendung","tag-presseinformation","tag-strategische-kommunikationsberatung","tag-tussaforte","tag-werbeagentur","tag-wien"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ghost.company inszeniert Tussaforte Hustensaft - Martschin &amp; 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